There are only three major types of businesses – merchandising, manufacturing, and, of course, service-based business. And among these three, the latter is the most difficult to manage, especially in the long run.
Why I’m sure of it?
That’s simply because the nature of my business is providing web & marketing services. Believe me; it’s not as easy as it looks. And if you render the same type of service as I do, I’m sure you’re going to back me up.
What Makes Service-Based Businesses Overwhelming
Well, we can start with the very nature of what this type of business offers, which is “service.” Unlike creating a product or selling one which only takes a few minutes to complete a transaction, services can last up to years.
With deadlines to meet, customers to satisfy, and a reputation to uphold, there is no doubt that it is more than a challenge to run a service-based business.
And the fact that the only real medium for you to sell your services is through communication, there’s no denying that this type of business can’t function at its best without support.
Wait, What Do You Mean by Communication
To explain that properly, I’m going to state how merchandising and manufacturing sells its product. You just display the product, and that’s it, easy. People can investigate and judge the product all by themselves, but they can’t do that when it comes to services.
Now, you can’t easily display a service, right? Well, you can place a few pictures on your physical shop or frequently do demonstrations, but it simply won’t be enough.
That’s because people will be asking questions with regards to their current situation and how your service will help according to their views. Moreover, each customer is unique and has a different need and condition. They will contact you, email you, call you, and even talk to you in person to ask about your service.
Thanks to the technology today, there is now a win-win solution that will help you ease the problems of communication. And that’s having your own website. But not just any website, you want one that you can easily manage yourself – have total control. Luckily, WordPress exists to make that happen.
A website not only provides you an easier means to connect with your clients, either by replying to all the inquiries you receive or by having a dedicated blog filled with information all about your service, it also allows you to market your brand easier, faster, and reach more potential clients. The only problem is that creating a website yourself will put you under more stress and will consume almost all of your time.
Fortunately, I Got That Covered
If you are interested in getting a helping hand from somebody who understands what it is like to be time poor, confused and frustrated; then check out my website packages here.
