Okay, I’ll be the first to admit my recent advertised attempt at a sales funnel flunked like a repeatedly truant high school student. I’m going to reveal the top 7 reasons I think I flunked it…and this comes from my own “should have known better” book of marketing.
This post is going to explore some tips on how you can make your site more engaging through a content strategy. We’ll look at things like giving purpose to a page and keep everything relevant so you attract the right customer.
I believe the biggest obstacle for those sites that have this self indulged speak is lack of planning. So they write from the heart, not from the plan.
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